Recently the leading social media provider Facebook announced its users in the U.S. will be able to promote their personal posts to friends for a fee. Promotion of this kind by Facebook is already there in 20 countries, which is started with Newzealand.
With this kind of promotion your posts will be on top of all the posts and grabs the attention. Apart from regular users, Companies are eying this as a revolutionary step in marketing in social networks and they are thinking that this is going to open new avenues for promotion of brands.
Regular users are thinking this as a desperate measure by Facebook to generate revenue and they are criticizing heavily with this move by Facebook to generate revenue and they are predicting this will be their undoing.
We have to wait and see how this radical step in social media going to affect promotions and marketing. There is a big chance that other social media providers are going to follow the suit, after all they are the leaders.
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